# Product Optimizer

Smart protection for profitable and nearly-profitable products

Exclude products draining your Shopping and PMax budgets. Critical safety feature: products showing signs of profitability are automatically protected from exclusion.

### Key Benefits

- Identifies products with poor spend-to-value ratios
- Protects profitable and nearly-profitable products
- Works on both Shopping and Performance Max campaigns
- Applies exclusions directly via listing groups
- Analyzes all products with recent spend

### How It Works

1. #### Spend Analysis
   Evaluate performance ratio for each product
2. #### Profitability Check
   Products showing profitability signals are protected
3. #### Exclusion List
   Generate list of products failing performance thresholds
4. #### Apply Exclusions
   Exclude products directly in your campaigns

## Ready to Get Started?

Try AdTurbo AI free and see product optimizer in action.