Keyword Optimizer

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    Keyword Optimizer

    Two engines: Pause money-wasters, add proven winners

    Two optimizers in one. The Pause engine identifies keywords draining budget with no conversions. The Add engine promotes proven search terms to exact match keywords. Branded keywords are always protected.

    Key Benefits

    • Auto-pause keywords spending money with no conversions
    • Never pauses branded keywords (safe by default)
    • Promotes converting search terms to exact match keywords
    • Preserves keywords with improving performance trends
    • Match type recommendations based on ROAS performance

    All Keywords

    Coverage

    Automatic

    Brand Safety

    Daily

    Optimization

    How It Works

    1

    Pause Analysis

    Flag keywords with significant spend and zero conversions

    2

    Add Analysis

    Find search terms with proven conversions at good CPA/ROAS

    3

    Brand Protection

    Identify and protect branded keywords automatically

    4

    Auto-Apply

    High-confidence changes apply automatically daily

    Ready to Get Started?

    Try AdTurbo AI free and see keyword optimizer in action.